Calgary SEO Press Release
As part of our SEO for ourselves and clients, we create and publish press releases. Press releases are a fast way of getting more traffic, branding, and links for your website. Below is a press release we did for our own search engine optimization. As part of our SEO packages we also do press releases for clients.
Ducktoes Computer Services SEO analyst, entrepreneur, and owner Cathie Dunklee-Donnell has passed Advanced SEO Certification from the prestigious SEO guru Bruce Clay SEO training and certification.
CALGARY, Dec.10 – Calgary’s Ducktoes Computer Services is beyond proud to announce that owner, entrepreneur, and SEO Analyst Cathie Dunklee-Donnell has passed the highest level of Advanced SEO certification from Bruce Clay, one of Forbes Magazine’s “15 SEO Gurus That you Should Know” His established classroom is reputed to be the best of face-to-face SEO education available.
With this certification, plus over a decade of practical search engine optimization experience, Dunklee-Donnell becomes one of the most certified and experienced SEO specialists in Alberta.
Independently owned and operated, Ducktoes Computer Services offers SEO services specifically to small- and medium-sized businesses in need of quality, reputable, and cost-effective search engine optimization. With so many fly-by-night SEO/SEM companies out to make a quick buck at the expense of hard-working independent business owners, Ducktoes Computer Services continuously strives to provide fully-accredited and honest SEO to businesses that are otherwise unable to afford the incredibly high rates of other internet marketing companies. Visit our Calgary Search Engine Optimization page for more information, or visit Ducktoes Computer Services in-person at 107 12th Ave NW in Calgary. SOURCE Ducktoes Computer Services Inc. For further information: Cathie Dunklee-Donnell, cathie@ducktoes.com, (403) 219-3031 ext 3. Visit Ducktoes Computer Services’s main site: https://www.ducktoes.
Are SEO Press Releases Still Relevant?
SEO press releases can still be relevant, but their role and effectiveness have evolved with changes in search engine algorithms and digital marketing strategies. Here are some key points to consider regarding the relevance of SEO press releases:
Current Relevance of SEO Press Releases
- Brand Awareness and Visibility: Press releases can help increase brand awareness and visibility. When distributed through reputable channels, they can reach a wide audience, including potential customers, investors, and industry influencers.
- Backlinks and SEO Benefits: While the direct SEO benefits of press releases have diminished due to changes in how search engines treat links from press release sites, they can still generate valuable backlinks. These backlinks can come from journalists or bloggers who pick up the story and link back to your website from their articles.
- Content for News and Media Outlets: Press releases provide content for news and media outlets. If your press release is well-written and newsworthy, it can be picked up by various media outlets, leading to more coverage and potential backlinks.
- Traffic and Engagement: A well-crafted press release can drive traffic to your website. By including links to your site and calls to action, you can direct interested readers to learn more about your products or services.
- Authority and Credibility: Issuing press releases through reputable distribution channels can enhance your brand’s authority and credibility. Being featured in well-known publications or news outlets can build trust with your audience.
Best Practices for Effective SEO Press Releases
- Focus on Newsworthiness: Ensure that your press release contains genuinely newsworthy information. This could include product launches, significant company milestones, industry awards, or other noteworthy events.
- Optimize for Keywords: Incorporate relevant keywords naturally within the press release. Avoid keyword stuffing, but ensure that your primary keywords are included in the title, summary, and body text.
- Use High-Quality Links: Include links to your website, blog, or other relevant content. Make sure these links add value and are contextually appropriate.
- Engaging Headlines and Content: Craft compelling headlines and engaging content to capture the attention of journalists, bloggers, and your target audience. Use quotes, statistics, and multimedia elements like images or videos to enhance your press release.
- Distribution Strategy: Use reputable press release distribution services to ensure your release reaches a broad and relevant audience. Additionally, share your press release on your company’s website, social media channels, and email newsletters.
- Follow Up: After distributing your press release, follow up with key journalists or influencers who might be interested in your story. Personalized pitches can increase the chances of your press release being picked up.
Conclusion
While the landscape of digital marketing and SEO has evolved, SEO press releases can still be a valuable tool when used strategically. They are most effective when part of a broader content marketing and PR strategy, aimed at building brand awareness, generating backlinks, and driving traffic to your website. By focusing on creating high-quality, newsworthy content and using effective distribution methods, you can maximize the impact of your SEO press releases. Read these 6 tips on SEO-friendly press releases to learn more. Contact Ducktoes Computer Services today to learn more about the SEO Calgary loves!